THE HARDSHIP OF BEING A SMALL BUSINESS OWNER IN THE UNITED KINGDOM AND ABROAD

RUNNING A SMALL BUSINESS NOWADAYS IS MUCH HARDER THAN EVER BEFORE. THERE ARE MORE COMPANIES STARTING UP ONLINE DUE TO THE EASE AND ACCESSIBILITY OF ECOMMERCE PLATFORMS ALLOWING SMALL BUSINESS OWNERS TO GET UP AND RUNNING. HOWEVER; THERE ARE DOWNSIDES TO ALL OF THIS EASE AND ACCESSIBILITY FOR EVERYONE, COMPETITION.

Now more than ever before, companies are fighting online to get their businesses found through search engines with great struggle due to their lack of knowledge or understanding about how online platforms work.
Speaking with Sam Allsop, Managing Director of Boost 360, SEO & Marketing experts, this is what he had to say:

“Small business owners want to practice SEO (Search Engine Optimisation) but are hesitant with everyone offering it to them. My experience is that you have to figure out their problem (most of the time this is more leads and customers). Once you have figured this out, you can work backwards to offer a solution. For example, Tom’s business needs 50 more leads. Therefore, Boost 360 recommends the following services: SEO, PPC (Pay Per Click) and LinkedIn appointment setting.”

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I, myself have always been someone to run business in the style of brick and mortar as similar to many other businesses still run, although these styles of business are quite costly and work for some industries more than others.


Even to date I have two business which I run, both which are UK based and one which is for the UK market only selling homeware goods and the other, which we work on a regional and international targeted audience for creating websites and development. This is where we have seen the struggles from small business owners to large entities with their online and offline struggles.


UNFOUND HELP

That being said, Unfound Help was created by myself to help small business owners with any struggles they have. With a background of business management and development, I understand that business for any size company is crucial although if you’re a small business owner and you are trying to pick a battle against larger companies with bigger budgets than yourself, it will not be easy.

Unfound Help provides FREE advisory, to any small business owner in the United Kingdom providing that you want to learn and work during the process. I do this in my free time and not on set schedules, I merely provide an insight opinion on how I see what you’re doing to date and what you could do from a different perspective.


Why do I not charge? How is it Free? Nothing is free in life. This is all very true; I simply do not charge because I am not here to do the work for you but to provide some assistance to help you on the way with a different mindset and hopeful outcome. I will charge however if you wish me to do the work for you as this is why there are companies in the world, other people do not wish to do work themselves and get others to do it for them.

At the end of the day, running a small business is not easy, there will be days which you wish you never started and contemplate quitting, just do not stop, keep going. As any business owner should know, you will not be profitable in the first 1-2 years. If you are, great and well done to you, could you help me? 
That all being said, do not hesitate to reach out to Unfound Help, I will help you and you will look at business in a different perspective.

About the author:
Ross runs Unfound HelpUnfound Home and Kent Coders. You can contact him at contactus@unfoundhome.co.uk or office@kentcoders.com

Sam Allsop runs Boost 360, email: info@bst360.co.uk


Original Publication
Shop Small Love Local

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